Cannes Lions 2024: festival revela destaques da programação

Cannes Lions em 2024 promete mais de 150 horas de conteúdo, com cerca de 500 palestrantes, revelados hoje pela organização do festival. Confira a lista com os principais nomes abaixo. O festival ocorre de 17 a 21 de junho, em Cannes, na França, com cobertura completa do B9.

↳ Cinco pilares de conteúdo: O evento deste ano está organizado em torno de cinco principais correntes de conteúdo: Insights e Tendências, Inovação Desvendada, A Caixa de Ferramentas da Criatividade, Talento e Culturas, e Impacto Criativo. Cada fluxo é projetado para abordar os principais desafios e oportunidades dentro da indústria criativa global.

↳ Conexão entre Criatividade e Crescimento: Natasha Woodwal e Simon Cook da LIONS enfatizam que a programação deste ano é uma resposta direta às principais preocupações da indústria, projetada para fornecer ferramentas, insights e conhecimentos que impulsionam tanto o crescimento pessoal quanto o empresarial.

↳ Engajamento com a Economia Criadora: Além dos tradicionais, o festival introduziu o LIONS Creators, uma nova experiência que oferece oportunidades de aprendizado e networking para criadores de conteúdo, sublinhando a importância crescente da creator economy no marketing.

• Deepak Chopra: Autor Best-Seller do NYT e Defensor da Medicina Alternativa, The Chopra Foundation, The Chopra Well
• Queen Latifah: Artista, Atriz, Produtora e Empreendedora
• Marc Pritchard: Chief Brand Officer, P&G
• Jay Shetty: Autor Best-Seller Global, Contador de Histórias Premiado, Ex-Monge e Apresentador do “On Purpose with Jay Shetty”
• Boaz Paldi: Chief Creative Officer, United Nations Development Programme
• Randi Stipes: Chief Marketing Officer, The Weather Company
• Drew Panayiotou: Global Chief Marketing Officer, Pfizer
• Lora Lukin: Chief Creative Officer, Publicis x Pfizer
• Tejal Vishalpura: SVP, Commercial Strategy and Marketing, Novo Nordisk
• Clare Hutchinson: Chief Strategy Officer, VCCP
• Oriol Tarragó: Sound Designer, Coser y Cantar Estudio
• Pranav Yadav: Founder and CEO, Neuro-Insight
• Tiffany Rolfe: Global Chief Creative Officer and Chair, R/GA
• Jeriad Zoghby: Chief Commerce Strategy Officer, IPG
• Vidhya Srinivasan: Vice-President and General Manager, Advertising, Google
• Alexander Chen: Director, Creative Lab, Google
• Benjamin Crook: SVP, Dressing and Condiments North America, Unilever
• Debbi Vandeven: Global Chief Creative Officer, VML
• Kenan Thompson: Actor, Producer, Comedian and Cast Member, Saturday Night Live
• Koji Yanai: Group Senior Executive Officer, Director of the Board, Fast Retailing Co., Ltd.
• Takuma Takasaki: Growth Officer, Executive Creative Director of Dentsu Group Inc.
• Trevor Robinson OBE: Founder and Executive Creative Director, Quiet Storm
• Laura Jordan Bambach: Founder and Chief Creative Officer, Uncharted
• Resh Sidhu: Global Director Arcadia Creative Studio, Snap Inc.
• Jo Shoesmith: Global Chief Creative Officer, Amazon
• Ali Rez: Chief Creative Officer, Impact BBDO
• Nayla Tueni: Editor-in-Chief, AnNahar Newspaper
• Jen Speirs: Chief Creative Officer, Droga5 Dublin
• Nic Taylor: SVP and Head of Agency, The LEGO Group
• Kimberly Doebereiner: Head of P&G Studios, Group Vice-President Future of Advertising, P&G
• Greg Nugent: Founder, HARDER THAN YOU THINK
• Sheridan O’Donnell: Filmmaker and Director
• Ezra Frech: U.S. Paralympian and Co-Founder, Angel City Sports
• Lynne Biggar: BCG Senior Advisor at Boston Consulting Group and Former Global Chief Marketing Officer, Visa
• Tim Ellis: Chief Marketing Officer and EVP, National Football League
• DeAndre Hopkins: NFL Wide Receiver, NFL
• Joe Burrow: Quarterback, Cincinnati Bengals
• Callum McCahon: Chief Strategy Officer, Born Social
• Gráinne Wafer: Global Director Beer, Baileys, and Smirnoff, Diageo
• Diana Frost: Chief Growth Officer, Kraft Heinz
• Marcus Collins: Professor and Author, University of Michigan
• Kory Marchisotto: Chief Marketing Officer, e.l.f. Beauty and Keys Soulcare
• Mark Ritson: Founder, Mini MBA
• Mike Cessario: Founder and CEO, Liquid Death